I’ve been an entrepreneur for 10 years now. TEN. That’s wild. And while I’m incredibly proud of everything I’ve built (and grateful for the lessons along the way), I’ve been thinking a lot lately about what I’d do differently if I were starting over.

Whether you're in a season of pivoting, launching something brand new, or just feeling stuck and craving some clarity—this is for you. Here are the biggest shifts I’d make if I was building my business again from scratch:

When I started out, I was a chronic people-pleaser. I bent over backwards trying to make everyone else happy—clients, gym members, my team—at the expense of my own well-being. I was afraid that if I said no, I’d lose everything I’d worked for.

But here's the truth: if you are the engine of your business and you're constantly running on empty, things will break down.

Boundaries are not a one-and-done thing—they evolve. And as your business changes (and your life changes), you’re allowed to revisit and realign them. In fact, it’s your responsibility to do that.

Early on, I tried to fit myself into what I thought people expected of a “successful” entrepreneur. But performing a version of myself that wasn’t authentic? It chipped away at my confidence and my joy.

Now, I run my business in full alignment with who I really am—and I can’t tell you how freeing that is.

If you’ve been molding yourself to fit a version of leadership or success that isn’t yours, I invite you to ask: Is this affecting how I feel day to day? Is it affecting my bottom line—not just financially, but emotionally, mentally, and relationally?

Because real wealth is about more than numbers in a bank account.

It took me way too long to become unapologetic about selling.

But I’ve learned that when you truly believe in the work you do—and I do—not sharing your offer is a disservice. I love selling now. It’s fun. It’s empowering. And it can be that way for you too—especially when it comes from a place of purpose and alignment.

In the early years, I isolated myself. I had this mindset that I could (or should) figure it all out alone. Spoiler alert: that’s not the move.

Everything gets easier and happens faster when you’re in the right rooms—with people who get it, who speak your name in rooms you’re not in, and who genuinely want to see you win.

Whether that’s joining a mastermind, showing up to events, or just forming a group chat with other women who are building businesses—you need people.

This one’s personal. For too long, I put my business first and myself last.

These days, I know what I need to stay grounded: sleep, good food, movement, community. These aren’t luxuries—they’re essentials. And if I’m not tending to them, nothing else works.

Entrepreneurship comes with a mental health price tag. But the good news is—you get to decide how much you’re willing to pay.

I hope this episode gave you something to reflect on. Not to regret—but to realign.

If any part of this resonated with you, take that as your sign to make a shift. You don’t need to wait for a big milestone or a new month. You can start today.

And if you’ve been doing this for a while? Give yourself credit for how far you’ve come. Every shift you’ve made—big or small—is worth celebrating.

Here’s to building businesses that are sustainable, successful, and fully aligned with who we are.