Is Podcasting Where You Should Be Focusing?
Dec 26, 2024
If you’ve ever thought about starting a podcast (or you’re knee-deep in episodes already), you’re going to love this week’s episode of This Mother Means Business. I sat down with the amazing Jenny Suneson to talk about the evolution of podcasting, its explosion since COVID, and why so many podcasts don’t make it past their seventh episode.
Spoiler alert: Strategy is everything.
Here’s what we covered:
- Why podcasting is such a powerful platform for business growth.
- The secret to staying consistent and keeping listeners engaged.
- How blending solo episodes and guest interviews can help you build community and stay authentic.
- Tips for landing podcast guest spots (hello, better pitches and follow-ups!).
- The balancing act of motherhood and running a business—because we all know how real that is.
- And, of course, how AI tools are making podcasting more accessible than ever.
Jenny also shared some golden advice on leveraging guest appearances to expand your audience. Whether you’re new to podcasting or looking to up your game, this conversation is packed with actionable takeaways that you can implement today.
🎧 Listen now: https://thismothermeansbusiness.buzzsprout.com/
Podcasting is one of my favorite ways to connect with you, build my personal brand, and grow This Mother Means Business. I know it can do the same for you when approached strategically.