All treats, no tricks.
Oct 31, 2023
Trick or treat? Well, today, we're talking about some scary sh*t I've encountered on the internet over the last few years...aka Bro-Marketing Tactics that should really be lit on fire.
(This is mostly just for fun, but also I make myself laugh so roll with me...k?!)
๐ 1. The Zombie Followers: Have you ever come across profiles with thousands of followers, but their engagement is as lifeless as a zombie? These so-called influencers often resort to buying followers to inflate their numbers. Remember, it's not about the quantity; it's about the quality of your audience. Authentic engagement and connections are what truly matter.
๐ 2. The Ghosting Gurus: Some self-proclaimed experts promise you the moon and stars but disappear into the digital ether after taking your hard-earned cash. Be cautious of those who promise overnight success or secret formulas. Genuine experts provide value, transparency, and ongoing support.
๐ 3. The Phantom FOMO: Fear of Missing Out (FOMO) can haunt us all, especially when we see flashy marketing tactics like pretending there are only a few spots left when there's really 10. These tactics can create a sense of urgency, but they're not always genuine. Before you succumb to FOMO, take a step back, research, and make informed decisions.
๐ 4. The Clickbait Creatures: Clickbait headlines that promise the world but deliver disappointment are like digital monsters lurking around every corner. Don't be tempted to use them to grab attention. Instead, focus on crafting compelling and honest content that truly resonates with your audience.
๐ 5. The Cryptic Comments: Ever received comments from strangers claiming they can make you a millionaire or offering vague, cryptic messages? Be cautious of unsolicited offers and stay vigilant against scams. Building a successful business takes time, effort, and genuine connections.
This Halloween, let's banish these "scary" tactics from our digital world.
Remember that authenticity, transparency, and ethical marketing are the keys to building a lasting and trustworthy brand. Don't be afraid to be different, stand out for the right reasons, and treat your audience with respect.
If you've ever encountered these digital monsters or have your own "scary stuff" stories to share, I'd love to hear from you. Let's keep our online spaces free from these frightful tactics and create a digital world that's truly spooktacular.
Stay safe and enjoy your Halloween treats!